By Medha Sengupta Last Updated:
The global megastar of the decade, Taylor Swift, is a force to be reckoned with. The Love Story singer is soaring high in success as she is currently on her Eras tour and is simultaneously focused on her upcoming album, 1989. As per reports, Taylor has recorded the entire album, which will be released on October 27, 2023. However, the one question that will pop into every Swiftie's head right now is, why is Taylor Swift rereleasing all her music as Taylor’s Version when they are already out there? We have got you all covered. Read on to know the details.
For the unversed, Taylor Swift has been re-recording her music since 2021. She started releasing her existing music with Love Story, followed by Fearless, Red and Speak Now. In October 2023, her next music album, ready to be re-released, is her 2014 album, 1989 (Taylor's Version).
Taylor Swift started her career in 2005 when she was 15 years old. At that time, Taylor signed a 13-year-long contract with Big Machine Label Group. The label group provided Taylor with the platform to showcase and commercialise her music and, in return, held complete ownership of her music. Due to the contract, Taylor, despite being the creator of her music, did not have any rights to them, so much so that she could not even perform her songs without the label's permission.
The contract ended in 2018, and soon after, Taylor tried to buy the rights to all her music, but the label declined as they had already sold her music’s ownership to another company. This is why Taylor is releasing all her music to regain their ownership. This way, she will not only be able to sing them as per her wish but also will get to use them in ads and films.
Taylor’s Label, Big Machine, was bought by Scooter Braun’s company, Ithaca Holdings, who ‘bullied’ Taylor and restricted her from signing her melodies. Frustrated by this, Taylor decided to record all her songs as she owns the publishing rights to her music as she herself writes them. However, The re-released music can't sound similar to her previous pieces, so Taylor is rerecording her albums and giving her own little twists.
Let us know if you think it is unfair for Taylor Swift not to own her own music.