By Anindita Mukherjee Last Updated:
With every day passing by, begins our excitement as to what is in store for us from Isha Ambani and Anand Piramal’s big fat wedding. Having looked at a few glimpses from the inside venue, their décor or other festivities, looks like that the Ambanis have left no stone unturned to showcase what they truly are, and that is a culmination of humility and extravaganza! (Do Read: Beyonce Is In India For Isha Ambani And Anand Piramal's Wedding Festivities, Fans Can't Believe It)
December 12, 2018, is the shubh ghari when Isha will forever be Anand’s and the whole of their family, and also half of the stars from the glitter world are accompanying the Ambanis at Udaipur for the couple’s pre-wedding bash. While the party and bash are totally in order, a recent activity of the Ambanis has surely won over everybody’s heart! The family has been hosting an ‘Anna Seva’, wherein they are feeding 5100 people, three times a day. Apart from this, they have also set up a Swadesh Bazaar “an initiative of the Reliance Foundation), which will showcase “108 traditional Indian Crafts and art forms from all different regions of the country for the national and international guests”, thus keeping Indian art crafts alive.
And today December 09, 2018), the bazaar had some special visitors. The bride-to-be Isha Ambani, along with her mommy, Nita Ambani, former First Lady of US, Hillary Clinton and Indian cricketer, Sachin Tendulkar and his wife, Anjali Tendulkar, visited Swadesh Bazaar. An official statement issued by the official could be read as, “In one of the key highlights of the pre-wedding functions of her daughter, Isha Ambani’s wedding with Anand Piramal, Ms. Nita Ambani, who is also Chairperson of Reliance Foundation and Isha Ambani today visited Swadesh Bazaar, a curated showcase of 108 traditional Indian crafts and art forms, that were on display for the national and international guests attending the pre-wedding functions. Swadesh Bazaar is a unique concept initiated by Reliance Foundation to encourage the craftsmanship of traditional Indian artisans, especially for a lot of indigenous crafts that need conservation and revival. Reliance Foundation has been supporting these arts and crafts over the years and aims to broaden and deepen its support to the goals of Swadesh Bazaar on a bigger and more sustainable scale in the future.”
The note continued, “Presenting their art were master craftsmen and craftswomen themselves, who are keeping these traditional crafts alive. The whole exhibit created an interesting experience as also an immersion into India’s cultural heritage for the national and international guests, comprising of connoisseurs and several influential leaders from the world of business, arts and different walks of life. Artisan families, master craftsmen and craftswomen showcased their indigenous technique and products of weaving like Jamdani from West Bengal; Patola from Gujarat; Pashmina Kani from Kashmir; Kota Weaving, Chanderi weaving and Maheshwari from Madhya Pradesh; Mekhla Chador from Assam, among several others.” (Must Read: Shah Rukh Khan Dances With Wife Gauri Khan At Isha Ambani And Anand Piramal's Sangeet)
It could be further read as, “Showcasing some very intricate hand embroidery artists of Kantha from West Bengal; Chamba Rumal from Himachal Pradesh; Sujuni embroidery from Bihar; Gara Embroidery of the Parsi community; Crochet; Kashidakari from Kashmir; Embroideries of Kuchch; Phulkari from Punjab and Gota Patti from Rajasthan. From the world-renowned Kanjeevaram, Chkankari, Bandhej and Leheriya; there were exhibits of the popularity-gaining printed fabrics of Bagru Dabu, Bagh, Kalamkari and Ajrak. Swadesh Bazaar highlighted the beauty of traditional Indian crafts that the Reliance Foundation has been unstintingly supporting over the years. Swadesh Bazaar seeks to become a unique exhibit that not just provides livelihoods to thousands of artisans, but also gives them an opportunity to showcase rare works from every nook and corner of India, for people’s interest, appreciation and support.”
Another official statement that came from the Ambanis, contained details about the Anna Seva and Swadesh Bazaar. The same could be read as, “As a mark of respect and gratitude to the city of Udaipur, and to seek their blessings for the upcoming wedding of their daughter, the family has commenced a special “Anna Seva” - taking up the auspicious task of feeding 5100 people (majority of them with special abilities) three times everyday from 7th to 10th December, to coincide with the pre-wedding functions of Isha Ambani and Anand Piramal on 8th & 9th December. Family members, including Mukesh and Nita Ambani, Ajay and Swati Piramal, Isha and Anand were present at this Anna Seva function, serving people and interacting with them. The Anna Seva functions will continue for four days, from 7th to 10th December and will be performed three times a day at the Narayan Seva Sansthan, Udaipur."
The statement could be further read as, “In addition, the pre-wedding festivities will also see the setting up of a specially curated exhibit called the Swadesh Bazaar that will showcase 108 traditional Indian Crafts and art forms from all different regions of the country for the national and international guests. Presenting the art will be master craftsmen and craftswomen themselves, who are keeping these traditional arts alive. Creating an interesting experience as also an immersion into India’s cultural heritage. Swadesh Bazaar is a unique concept to encourage the craftsmanship of traditional Indian artisans, especially for a lot of indigenous crafts that need conservation and revival and have been supported by Reliance Foundation over the years. The Foundation aims to broaden and deepen its support to the goals of Swadesh Bazaar on a bigger and more sustainable scale in future.” (Read On! Nita Ambani Dances With Sons, Anant And Akash On 'Maahi Ve' At Isha And Anand's Sangeet Ceremony)
The statement concluded with, “From the rich Kanjeevaram, exclusive Patola, intricate Chikankari to fine Bandhani, exhibits cover over 30 types of textiles and weaves. Depicting folktales and local legends, artists will showcase ancient painting forms like Gond, Madhubani, Phad, Warli and Thangka. Weavers, potters and sculptures from all around the country will make this a mega-celebration of art and culture. This unique exhibit has not just provided livelihoods to thousands of such artisans, but also giving an opportunity to showcase their rare works from every nook and corner of India, for people’s interest, appreciation and support.”
As you all must have already gauged, Isha and Anand’s pre-wedding festivities kickstarted from December 07, 2018, wherein, close to 40 chartered flights have been scheduled for its availability for the wedding. Apart from the flights, the Ambanis and Piramals have booked all the five-star hotels of the city and over a thousand luxurious cars (Jaguars, Porches, Mercedes, Audis and BMWs) will be made available at their guest's disposal! After the pre-wedding festivities, the entire troupe of families will fly back to Mumbai, where their wedding is all set to take place at the Ambani household in Antilia on December 12, 2018.
This is truly going to be the ‘wedding of the year’! Isn’t it folks?