Ashneer Grover Rejects Virat Kohli-Anushka Sharma As Brand Models, 'Maine Konse Lehenge Pehnane Hai'

Ashneer Grover revealed why he bluntly rejected Virat Kohli and his wife, Anushka Sharma as the brand ambassadors of his company. Here is how the cricketer reacted!

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By Mamta Roy Last Updated:

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Ashneer Grover Rejects Virat Kohli-Anushka Sharma As Brand Models, 'Maine Konse Lehenge Pehnane Hai'

Ashneer Grover and his angry bird nature on the show, Shark Tank India became a topic of gossip among netizens. Though the reality show's first season has ended, memes about Ashneer and his infamous dialogues still make their way to Twitter, Facebook and Instagram. However, on the personal front, the businessman enjoys a luxurious lifestyle and has a net worth of over Rs. 700 crores. 

Ashneer Grover revealed why he rejected Virat Kohli and his wife, Anushka Sharma as the brand ambassadors 

Recently, Ashneer Grover graced the Vagehra Vagehra podcast and made a shocking revelation. He recalled the time when he had rejected Virat Kohli once as a brand ambassador for his company. He mentioned that while discussing the deal, he was also offered Virat Kohli’s wife, Anushka Sharma as a part of the package. However, he bluntly rejected the offer and said that he wasn’t keen on a couple shoot as it wasn’t a shoot for lehenga. In his words:

“Maine bola chalo, Virat Kohli ko le lete hain, aur usne ek amount boli. Abhi bolunga nahi, Virat Kohli bura maan jayega. Phir bola ke Anushka ko bhi saath mein le lo. Maine bola maine kaunse Manyavar ke lehenge pehnane hain aur sherwani bechni hai, woh Manyavar waalon ne kar liya hai. Maine bola koi aur player bata, woh bolta hai ke uske baad kisi ki aukaat hi nahi hai.”

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Ashneer Grover rejected Virat Kohli and hired 11 other cricket players 

In the same podcast, Ashneer Grover narrated his smart business move and shared that he refused to sign Virat Kohli and instead hired 11 other cricket players and paid half of what Virat would have charged. He also added that while discussing the IPL deal, he suggested displaying his ad on the backside of the player’s jersey since the frontside of their jersey already remains plastered with ads. He stated:

“Maine kaha ek kaam kar, jitne ka tu mujhe Kohli bech raha tha na, usko divide by two kar, aur iss number pe mujhe baaki 11 player laa de. Aur maine wohi deal kari phir, 11 player liye, Kohli divided by two ke number pe.”

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Ashneer Grover did not shy away from sharing the incident with the ace cricketer, Virat Kohli

Ashneer Grover is known for his sheer confidence, and he proved it once again. The business had also narrated the story to the cricketer himself. In the podcast, Ashneer shared that he doesn’t have a picture with any cricketer except Virat. After meeting the man himself, Ashneer had told Virat why he rejected him and hired 11 other players. He said: 

“Mere paas ek bhi player ke saath photo nahi hai, main shoot pe nahi gaya. Ek hi photo hai, Kohli ke saath baat karte hue recently. Aur jo Kohli ke saath baat kar raha tha na, main usse yehi kissa suna raha tha, ke kaise aapko bechne aaye they, aur maine baake 11 player le liye aapko nahi liya. Kohli bola, ‘It’s very good business’.”

Also Read: Sonam Kapoor Ahuja Sells Her 5,533 Sq. Ft. Home In Mumbai For A Whopping Sum Of Rs. 32.5 Crores

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Ashneer Grover faced backlash for his negative comments on the show, Shark Tank India

The reality show, Shark Tank India was new to the Indian audience. Moreover, it taught us business gimmicks which were otherwise unknown to us. And along with the show, it was the Sharks who gained overnight popularity. Ashneer is one of them, who is known for his volcanic temper. However, many times, his harsh comments didn’t go well with the netizens, and he faced the downside of fame. In an old interview with Rohan Joshi, Ashneer had revealed how he wakes up at 3 am to delete mean comments from his Instagram posts. 

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What are your thoughts on Ashneer Grover rejecting Virat Kohli? 

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